The legend of Smirnoff vodka places its origins in early 19th century in Moscow. It was in the 1860's that Priotr Arsenyevitch Smirnov founded his vodka distillery in the city achieving rapid success on a national and international scale by producing high quality vodka. Smirnov became the first to use charcoal in the filtration process for its excellent absorption qualities helping to produce the finest Smirnoff vodka. Priotr Arsenyevitch Smirnov also introduced another innovation, continuous distillation, ensuring consistent quality of product for the first time.
Today Smirnoff vodka is available in more than 150 countries. It is largest premium international vodka brand in the world. Fifteen million cases a year are sold, that is over half a million bottles a day, the equivalent of six bottles every second.
Crafted in small small batches using traditional copper pot-stills over 100 years old, Smirnoff ® Black is a unique vodka with a smooth animated character. Sipped neat or savoured on the rocks, this i..